In a hurry to make money? Twitter isn’t.
I came across the following article just now, in which Twitter founder Biz Stone hinted at the company’s plans to generate some Benjamins in 2010 and beyond. Apparently they’re not in much of rush to do so.
Wired Article: Twitter To Make Money In 2010 With ‘Non-Traditional’ Ads: Biz Stone
Stone stressed the company mantra was that it was in no hurry to come up with a business plan, and needn’t be.
“There are no dates when we need to break even. We have plenty of money in the bank,”
Ok, I get this. You need a plan before you can go out and start generating revenue. But the general tone seems to indicate that while they’re doing all of this planning, the rest of the world is going to sit around and wait for them. I know that there aren’t that many direct competitors with the big T, especially those that have as deep pockets. I just don’t know if this seemingly laissez-faire attitude is the right way to go though. It doesn’t take long for the lions to realize there’s slow moving prey on the savannah.
Granted, Twitter’s recently acquired another 100 million dollars in funding without breaking a sweat. That beats my recent efforts by… about 100 million (you know, give or take). I’m definitely going to be keeping an eye open to see what their “non-traditional” advertising model is all about. Personally, I’d like to see something along the lines of flyers being dropped from giant neon zeppelins shaped like blue, fire-breathing Twitterbirds.
